★★★★★ 5 from 1,500 Reviews
Vitamin C Serum
Vitamin C Serum
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- Science-Backed Formulas
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Brighter skin isn't about covering up — it's about giving your skin the tools to do it itself. 2% Vitamin C, Ferulic Acid, and Sea Buckthorn working together.
A lightweight, revitalising serum with 2% natural Vitamin C — a concentration that's effective without causing the irritation of higher doses. Ferulic Acid stabilises the Vitamin C and significantly boosts its antioxidant efficacy, while Sea Buckthorn Oil adds essential fatty acids and a natural source of additional Vitamin C and E.
The combination brightens uneven tone, protects against oxidative stress from UV and pollution, and supports collagen synthesis over time. Use it every morning before SPF. Results build with consistent daily use — not overnight.
Key benefits
Key benefits
✨ Brightens and evens skin tone
🌿 Fights pigmentation and dark spots
💧 Deeply hydrates and plumps the skin
🧴 Improves skin elasticity and firmness
🌞 Protects against environmental stressors (like pollution and UV damage)
✅ Vegan, gluten-free, dermatologically tested & natural certified
How to use
How to use
- Cleanse your skin thoroughly before application.
- Apply a few drops of the serum to your face and neck.
- Gently massage in upward motions until fully absorbed.
- Use daily in your morning routine (and/or evening) for best results.
- Always follow with sunscreen during the day to protect your brightened skin.
Ingredients
Ingredients
2% Natural Vitamin C (Ascorbyl Glucoside): Helps brighten the skin and fade dark spots.
1% Ferulic Acid: Antioxidant that enhances Vitamin C efficacy and promotes skin firmness.
Sea Buckthorn Oil: Rich in vitamins and fatty acids to nourish and regenerate the skin.
Vitamin E: Protects and repairs the skin barrier.
Hyaluronic Acid (multiple molecular weights): Provides long-lasting hydration.
Oils (Jojoba, Almond, Avocado, Rosehip): Softens and revitalizes skin, delivering a radiant glow.
Sodium PCA: A natural moisturizer that helps maintain the skin’s hydration balance.
Shipping
Shipping
📦 Standard Shipping (Latvian Postal Service)
Up to 2 kg
- 4 work days → Denmark, Austria, Latvia, Lithuania, Estonia
- 5 work days → Czech Rep., Slovakia, Spain, Romania, NL, Belgium, Poland, Italy, Hungary, Germany, Sweden
- 6 work days → Bulgaria, Croatia, France, Greece, Finland, Ireland
- 8 work days → Portugal
Over 2000g → Rate calculated at checkout
⚡ Express Shipping (DHL Express)
2 work days → Most EU countries
- <500g / €12.50
- 500–1000g / €12.50
- 1000–2000g / €17.00
- 2000g+ → Rate calculated at checkout

Choosing skincare isn’t just about results! It’s about what you put on your skin every day.
Skin Care You Can Trust
Why You’ll Love It
✔Luxurious & Gentle
✔Minimalistic & Clean
✔Soothing Botanicals
✔Vegan & Cruelty-Free
Let customers speak for us
from 60 reviewsThe Ginkgo booster is now a non-negotiable for me. I travel a lot for work and my skin always suffers from it. This keeps the damage minimal. Really impressed by how consistent the results are.
My skin gets irritated really easily and somehow Firmly products just work without causing problems. My face feels softer, calmer and more hydrated every day.
I've spent way too much money on trendy skincare before and this is the first time I actually want to keep using the same routine long term.
I normally never leave reviews but the texture of these products is unreal. Everything feels expensive and calming on the skin.
I switched from a gel cleanser to this foam and the difference is clear. My pores look tighter after cleansing and my skin doesn't feel stripped at all. Simple change, big improvement.
The Peptide Serum made my skin look more plump after a couple weeks. It's subtle but noticeable in the best way possible.
I appreciate that the products don't have overpowering fragrance. The formulas feel elegant and gentle which makes me trust the brand more.
The cleanser + niacinamide combo has honestly simplified my skincare routine so much. My skin looks clearer without using 10 different products.
This booster is doing something I can't quite explain — my skin just looks more alive. Brighter, less flat. I think it's the Vitamin C derivative working slowly but consistently.
I struggle a lot during winter with dry sensitive skin and the Ceramide products helped so much. My skin finally feels comfortable again.
The products layer together really nicely and don't pill under makeup. That's honestly rare these days. Everything feels very thought through.
I saw Firmly on Instagram and decided to test it because the branding looked beautiful. Ended up loving the products way more than expected. My skin texture improved a lot.
The serum is lightweight but rich in the best way. My skin absorbs it quickly and I can see a visible difference in how bouncy it looks within four weeks of consistent use.
The Natural Retinol Alternative Oil Serum gives my skin such a healthy glow overnight. I wake up looking way more rested even after bad sleep.
I've been using Firmly for about a month now and my skin barrier feels way healthier. Less redness, less dryness and way less random breakouts.